What Not to Do
We talk a lot about improvement around here. Improving small businesses, improving our team, improving in our personal lives. But a great way flip those thoughts and realize a new perspective is to think about what NOT to do. Here are some ideas that can help you think about what you should be doing in a new way.
Creativity during Unprecedented Times
To be creative means that you have the power to create. No matter where you are in your journey, the fact that you’re an entrepreneur is creative in itself. In a recent conversation, we were chatting with someone who used to think that they weren’t a creative person, simply because they weren’t a traditional artist who worked with paints and canvasses. As we dug into the conversation, we processed through all the different ways to be creative.
Small Business Owners - We're Celebrating You!
We see you, entrepreneurs. Especially during this time of tough social distancing restrictions. You’re hustling, you’re sacrificing, you’re growing. You have that rare combination of vision and passion that makes your business succeed. Here’s why we’re celebrating you
Small Business and the COVID-19 Crisis
There’s no doubt that small businesses are being hit hard right now from the current Coronavirus/COVID-19 pandemic. If you’ve hung around us for any amount of time, you know small businesses are our WHY. In fact, serving small businesses is the reason we exist. So we’ve been thinking about how small businesses survive the rollercoaster ride that is 2020?
Working from home - a new necessity during the COVID-19 pandemic
We are living through a significant time with the Coronavirus/COVID-19 impacting our community. We want to express our care for our community and we encourage you during this time to take every precaution to keep your health and safety a priority. With the crisis that all of us are experiencing, most businesses, all schools, and a majority of jobs are taking drastic measures to help our community stop the spread of COVID-19.
Because of this, working and operating small businesses from home has become a solution. Some companies are implementing work from home solutions for their employees. Some small business owners are looking at new ‘work from home’ opportunities for the first time. And while this is not an ideal scenario for anyone... how can you be productive working from home?
8 Easy Ways To Develop A Growth-Mindset
You may have heard the phrase “growth mindset” floating around. But what does it really mean? Is it important for small business owners? Growth-minded people know how to constantly create new goals to keep themselves focussed. Whether it’s for growth for your small business or personal growth goals, here are 8 easy ways to develop your own growth mindset. Keep these in mind!
Spring Clean your Website with this Checklist
Spring isn’t just a time for cleaning your house or business. Now is the perfect time to review your website and do some updates! This spring, take time to air out your website. Visitors will appreciate — and reward — a freshly scrubbed, updated site. Superpower your spring cleaning with this checklist of chores and your website will be sure to pass any inspection.
3 Things Your Small Business Needs to Prepare for the Spring
Did you know, spring is one of our favorite times of the year? Along with warm weather, Farmer’s markets, and outdoor seating at restaurants help bring a breath of fresh air into their communities and encourage people to venture out of their homes. Here are 3 things you can do to get your business and your customers ready for spring!
Build your Audience
One of the questions we hear often is about how to build your online audience. For some small businesses, this happens easily and for some, it requires more work and intentionality. Here are a few of our top tips for growing your online audience from where it is today!
How to be a Headache-Free Small Business Owner
When you’re getting started with your small business, simply deciding which goal to tackle first, can be overwhelming, and a big job just by itself. It’s the stuff that we’ve all got to figure out along the way and that most of us make some sort of mistake over. But they’re all tips that’ll help you as a small business owner lead your business better so you can avoid unwanted headaches and just push forward to the progress you want.
How to Carry your Small Business Through the Slow Winter Season
It’s only January and that means winter is just getting started. With cold temperatures and short days, winter might be a hard time of year for your business. So what do you do to keep those customers coming in? We’re here to shed some light on how to stay afloat and avoid declining revenue during the slow season.
How to Make (and KEEP) Goals
We’re a couple of weeks into the new year! Have you kept your New Year's resolutions? Or have they already been forgotten? As a small business owner, you have a lot on your plate so it’s easy to let resolutions fall by the wayside. Here are some tips to help keep your goals realistic and achievable throughout the whole year:
Hello 2020! Your Small Business Marketing Checklist
A new year, a new decade, a fresh start to revisit all aspects of your small business. How are your clients doing? Employees? Processes? What goals do you have set for your small business? How about your small business marketing?
Here’s a check-list to make sure your marketing on point for the new decade:
Bridging the Gap
Let’s be honest: there is a gap that needs closing. Big businesses, online shopping, and quick shipping have changed the way customers approach their shopping experience.
Small businesses are faced with the challenge of survival with fierce competition. How can you give your small business and edge up and try to compete with big businesses like Amazon?
Shop Small, Think Local
Small businesses are important to our communities. When you choose to ‘shop small’ it really makes a difference! Shopping small creates and supports local jobs. Each time you decide to spend your dollars at a small business, you are helping to pay the salary of a member of your community.
Holiday Marketing Ideas for your Small Business
‘Tis the season! The Holidays are upon us and as a small business, these last weeks of the year can make a big impact! Marketing holidays can be challenging but we’re here to help! Don’t procrastinate, it takes time to come up with your plan. Spend some time thinking through your strategy, make a plan, and execute it.
Top digital marketing tips for small businesses
Hi small business owners, it’s us again! Are you looking for some ways to improve your digital marketing efforts? As a small business owner, taking advantage of digital marketing is essential to your growth in today’s internet-driven world. Learn how you harness the power of the digital space with these top tips. Here are 5 quick ways that you can take your marketing game to the next level.
Perks for your Small Business
In today’s world, social media is essential when it comes to building your small business’ online presence. Here are three perks you can’t miss!
Shake it Up
Is it time to shake things up in your business? Summer is over, Fall is here, and you are probably thinking about the Holiday season. Has your business become too routine? Here are some ideas. Here are 6 simple ways to make changes to your small business that will lead to growth.
Salon Fall
Your schedule is filling up with back to school haircuts and people scheduling out for the holidays! It’s a great opportunity to stay in communication with your loyal (and new!) clients through your social media platforms!